Jay and Claire partner up with a local design company to expand their operations. Pritchett’s closet has a lot of space to manufacture, but the design company has new ideas that are revolutionizing the closet industry. They believe this merger is mutually beneficial given each others’ strengths and weaknesses.
It turns out that the design company spends a lot of time on non-pecuniary benefits for its employees to make the company a “cool” place to work, but they lose a lot of money. Jay wants to go back to a more traditional workplace that focuses on production and not fun. The concept of efficiency wages means that firms pay above equilibrium wages in order to motivate and incentivize workers to perform better. Jay doesn’t agree with this management style, and we learn later that the design company wanted to merge because they needed more discipline in their finances.
See More: comparative advantage, compensation, costs, efficiency wages, labor, mergers, nonpecuniary benefits, production, worklife balance
Kenneth, an old neighbor who idolized Phil, comes back to visit. He tells the Dunphy family that he dropped out of college and bounced around at small jobs until he started an investment company. Haley who is currently evaluating her college options realizes that if he had gone to college, he would have become successful 4 years later. Kenneth’s opportunity cost of college would have been very high making his decision to drop out a good one.
See more: acquisitions, college, education, entrepreneurism, human capital, human capital investments, mergers, opportunity cost, tradeoffs
Claire and Jay are visiting a competitor’s business. The competitor wants to buy Pritchett Closets, but Claire and Jay have a different idea. The new company is focused on creating smart closets that can pick outfits for the person based on the weather and their current size. They have great technology, but they don’t have the manufacturing capabilities to fulfill all their orders. Pritchett Closets, on the other hand, has the manufacturing space, but they haven’t invested much in technology. Claire proposes that they merge instead.
See more: acquisitions, industrial organization, mergers, proprietary technological knowledge, technological change, technological knowledge, technology